About UCASU

The University for the Creative Arts Students’ Union (UCASU) is a member-led, independent charity representing the voice of over 3,000 UCA students across campuses in Canterbury, Epsom, Farnham and Maidstone TV Studios.

We offer services, create opportunities and support every student to thrive at university and beyond.

 

Why we have a Strategy

This strategy sets out our vision, purpose and priorities for 2025–2028. It provides a clear direction for our staff, officers, trustees and partners, ensuring everything we do is driven by student needs, aligned with students’ values, and focused on delivering measurable impact.

 

Values

Creativity Connection Community
We create brave spaces for artistic expression We connect students to each other and their futures Together we build a place for everyone

 

Vision

A creative community where every student belongs

 

Mission

We support students, build community and improve life at UCA.

 

Strategic Priorities

1. Representation & Influence 2. Skills & Employability 3. Wellbeing & Belonging

1.1 Accessible Leadership
1.2 Accountable Leadership
1.3 Inclusive Communities
1.4 Student-Powered Union

 2.1 Access to Opportunities
2.2 Skills for Success
2.3 Showcasing Talent
2.4 Strengthening Industry Connections		 3.1 Welcoming Spaces
3.2 Social Connections
3.3 Celebrating Cultures
3.4 Financial Wellbeing

 

Strategic Enablers

  1. Effective Partnerships
  2. Financial Sustainability
  3. Insights, Communication and Visibility
  4. People, Culture & Infrastructure
  5. Strong Governance & Leadership
     

View our Full Strategic Direction